I don't like losing control over my assets and that is why I generally use the Blogger and HubPages sites for search engine optimization (SEO) purposes only. You can learn more about SEO in that section of this site. If you build your Adsense sites with these platforms, then please do it as a temporary way to start quickly, and understand that it is not the ideal way to go about it.

Building Your Own Adsense Site

I prefer to build my Adsense sites under my own domain names, and on my own servers. If you do not have the knowledge to accomplish this, then it probably all sounds very intimidating. I assure you it isn't. These are very simple sites and they can easily be built using any web editing software.

There is one thing I feel very strongly about and that is that if you intend to develop a web business, then you are going to have to learn to build at least a simple website. I know many people will tell you differently, but I respectfully disagree. When I first started I tried it their way and it didn't work for me. It was only after I learned to build my own sites that I started making real money online. If you can't build the sites yourself than you will be paying people to do it for you. One way or another you are going to need your own sites.

I have produced a video training package that will teach you everything you need to know to build your sites and take them live to the world wide web. I call it The Spin Your Web Video Training Series. I believe this to be the best training for this type of thing, but of course I am biased though.

Adsense Site Design

While the layout of these sites is simple, there is definitely a strategy to the design. Ad placement is critical. You have the option to place multiple ad blocks on your page. The blocks are available in various configurations and you can see samples of each one on the Adsense site.

I have created a sample Adsense page for you to take a look at. You will note that there is a headline at the top of the page. I didn't use any sort of header graphic because I am building an "ugly" site remember? If you insist on making your site pretty and using a graphic header, I would advise that you keep it very simple as to not distract attention from your ads. I simply created a cell with a colored background and entered the headline text in the cell.

The next thing you see is my first ad block. It is a horizontal ad black and runs across the page directly under the headline. I am hoping the visitor sees an ad that gets their attention and that they immediately click on it. If that doesn't happen then they will move down the page to read my article.

I position the article below the first ad block with another ad block off in the right column of the page. This time I used a vertical ad block. I have given the visitor plenty of opportunities to click away from my site via the ads. When that happens I get paid and it is mission accomplished.

You may download a template of the sample page if you like. There is no optin or shinnanigans required. It's yours to use as you see fit. I have also produced a quick video to show you how the template is edited.

Download Template  |  Watch Video

Ninja Adsense Tactics

The sample I showed to you is an Adsense page in it's purest form. Many of us have done a great deal of testing on various page designs for Adsense. One of the absolute best training packages I have seen for Adsense site design is Michael Cheney's Adsense Videos presentation. He shows you his site design tactics and explains why they work. I promise that much of Michael's stuff will blow your mind and I recommend you take a look at it.

It's All About Volume

There is no doubt that the Google Adsense model is a very viable method of making money online. It can be highly profitable if you build enough properties. By properties I simply mean blogs, pages or sites. Please understand that you are not going to get rich from any single page. I consider a page successful if it makes fifty cents to a dollar a day. Peanuts right? Yes it is, but what if I have several hundred pages?

At even twenty five cents income a day average per page, 200 pages can earn you fifty bucks a day. If you set your mind to it and focus you can build a couple hundred pages in pretty short order. You could speed up the process if you outsourced the article writing end of it. You do not need high quality articles so you should be able to get articles written for three bucks or so each.

If you are going to make real money with Adsense then it's all about the volume. Perhaps the best part about the Adsense business model is that it represents a very passive income stream for you. Once these sites are built and you have a little bit of traffic coming to them, there is nothing else that you need to do to keep them earning. It is also a process that you can outsource completely on the cheap. Just supply your outsourced helpers with the template and tell them to build!

A Precautionary Word

Now that I have filled your head with visions of easy Adsense income, I need to offer a word of caution. I mentioned earlier that building your sites on someone else's platform/server (ie: blogger.com or HubPages) carries risk. Many will say that I am paranoid for even bringing this to your attention, but I feel it is necessary.

When you are a participant of the Adsense program you are at the mercy of Google. This means that only they determine if you continue to be a program participant or not. There are numerous reports from those that have apparently had their Adsense accounts closed for reasons that were undisclosed by Google.

I do not know anybody personally that claims to have had this happen. But I have read/heard reports from other reputable people that make this claim. In almost every case they claim that Big G made no explanation for the account closings, and that they were following the Adsense terms of service. This has always been a little unsettling to me.

This is why I recommend that you do not put all of your eggs in the Adsense basket. Use Adsense as just one of your multiple streams of income. Go out and build yourself as many pages as it takes to reach your income goal, and then take a step back. Move on to develop other income streams such as an affiliate income and then eventually even developing your own informational products to market. For the ultimate control over your assets you are going to want to market your own products from your own websites on your own servers. I can't say it any more plainly than that. I really hope you take my advice on that.

With all of this being said, I do believe any risk you face with the Adsense model is minimal and that it is a worthwhile investment of your efforts. The low cost of entry and the speed at which you can make it happen, in my opinion makes it a great way to start your online business. Make sure you read and adhere to the Adsense TOS and you should not have any problems.

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