If you are serious about having an internet business, then an autoresponder system is a must have. There is only one company I am willing to depend on, and that is Aweber. They have never let me down.
 

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The autoresponder is the base element for setting your business up on autopilot. Here is a scenario that I use to lay this process out for you.

Bob's Baseball sells a training guide that teaches father's how to coach their child's summer baseball team. He understands that the vast majority of people he brings to his site won't buy his guide on their first visit.

He wants to have a way to contact these visitors and follow-up on their initial visit and continue the sales process. So he builds a squeeze page for his website. You can see "Bob's" squeeze page here.

That page contains a functioning opt-in form. I would suggest that you opt-in to Bob's list and see how it is setup. I will explain how it is setup here, but if you opt-in you can follow along in real time as you read it here. The Bob's site is mine and that list is setup for training purposes only You won't receive any emails trying to sell you anything.

So you are a energetic father that has taken on the task of coaching your 8 year old son's little league team in the coming summer. You need help. So you hop on the web and do your search. Up comes Bob's Baseball World in your search results and you go to have a look. You load the page and see a great offer for some free tips on coaching your son's team. How fantastic is that? That's just what you need.

A screenshot of Bob's squeeze page opt-in form is below. This is just a .jpg and the form does not function.

So you fill in the form with your first name and email address and hit the button that reads "Send me Johnny's Tips".

TIP:  The default setting for this button reads "submit". You always want to change that to something a bit more exciting. You can easily do this when you are creating your opt-in form from within your aWeber control panel. I show you how to build the form above and setup the actual opt-in form in my Spin Your Web videos.

So now Bob has a new opt-in to his list. But this is just the beginning of what happens next, and it's all happens on autopilot without you lifting a finger. This is the beauty of an autoresponder!

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